I'm Rodney Merrill, owner and senior writer of ELITE WORD & IMAGE, with 20 years in the business.

Did you know?

• Web page visitors give the writer 10 seconds or less to convince them to read on. Most who do read on have one fingers on the mouse and the cursor over exit..
• Most Web page visitors will not read any article over 700 words that does not contain attention directors and strategic motivators.
• If a subject seems uninteresting, its usually the writing not the subject.
• There is a difference between writing for facts and writing for message.
• Business writing is first about image and positioning; content is secondary.
• Every word choice has implications.

I offer experience in ...

• Creative writing
• Nonfiction writing
• Web site design
• Corporate communications
• Marketing communications
• Public relations
• Small business management
• Micro-business proposal and development

and education in ...

• And education in ...
• Public Health
• Community Health Education
• Psychology
• Sociology
• Group Dynamics
• Hypnotic communications
  

I can deliver ...

Writing, editing, and re-writing in the following fields:

• Health
• Education
• Business
• Technology

Specialty formats:

• marketing and public relations oriented human interest stories
• corporate journalism
• Web site content
• feature stories (by-lined or ghost-written)
• success stories (product/service with human interest)
• new product flyers
• press releases
• company histories
• trade journal articles
• newsletter content
• business letters
• speeches
• pamphlets
• brochure content
• Classified and display ads
• Direct mail letters
• Edits and re-writes of existing materials

Short turnaround and "emergency" projects (surcharge).

Image Design Services:

• Logo
• Business name
• Slogans and mottos
• Color schemes
• Web site appearance design
• Letterhead/Stationery
• Brochure design
• Business card
• Labels and stickers
• Decals
• Bumper stickers

We can work with just about any image need or concept.

We produce the ready-to-use design but do not actually produce websites, letterheads, labels, stickers, et cetera.  We can subcontract this at your request.

Note: Elite Word & Image reserves the right to use staff and contract personnel to expedite writing projects. All are required to sign nondisclosure agreements that extend your confidentiality requirements to all parties.

I write all final drafts.

 

Fees:

Initial consultation and planning: FREE

After consultation, I will present a Project Proposal or a longer-term Professional Services Contract.

Service	Typical Fee
Brochures	$50 hr ($500/trifold) writing, editing or design and layout
Business Manuals	$50 hr writing, editing or design and layout
Catalog content (Print or Electronic)	$75 hr
Web site content	$100 hr / $1500-$2500 per feature
Business Plan (Bank)	$1,500-$5,000 depending on complexity
Business Plan (SBA)	$2,500-$5,000 depending on complexity
Other	$50-$75/hr depending on complexity
Microbusiness & Smaller Nonprofits	Fee structure based on ability to pay.